MAC Cosmetics has announced that Nicki Minaj will be the new spokespersons of the 2012 VIVA GLAM campaign. Proceeds from MAC’s VIVA GLAM products benefit the MAC AIDS FUND, which has raised $224 million to date. Previous VIVA GLAM spokespeople include Lady Gaga, Cyndi Lauper, RuPaul, Elton John, Boy George, and Chloë Sevigny to name a few.
It’s not the first time Nicki has teamed up with Mac, the duo released a limited edition “Pink 4 Friday” lipstick last year, it was a huge hit!.
Check out M·A·C Viva Glam Lipstick
In 1994, M·A·C introduced Viva Glam, an outspoken deep red that was universal in its appeal and its glamour. In 1997, a second lipstick was created, Viva Glam II, a lightly pinked mauve. Viva Glam III, a foxy brown plum lipstick was launched in 2000. Viva Glam IV, a heartful rose charged with gold, was introduced in March 2002. In March 2004, Viva Glam V makes its debut, a clear, smooth, pure neutral pink with a delicious Lustre finish! Viva Glam VI, the newest member of the Viva Glam family, is a warm terracotta-plum with pearl finish. Wear it alone or finish it off with a coordinating coat of VIVA GLAM VI Lipglass.
Winner of Allure magazine’s 2010 Reader’s Choice Award.By M·A·C.
In the spirit of all Viva Glam, every cent raised goes to the M·A·C AIDS Fund to support the fight against HIV/AIDS.
